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Social Project
Management
Everything small is big again


       Leisa Reichelt
      Flow Interactive
who are we?
a tiny bit about me
what are we talking about?
so... social project
management, eh?
why is this interesting?
the ‘social’ revolution
changing the way we do
      many things
a new way of
‘doing’ projects...
well... not really new...
...it’s just that they’re
being taken a lot more
 seriously these days.
limited planning
    no documentation
do it yourself (small team)
     multiple skillsets
        small budget
        release ASAP
what was once a hack,
 is now an accepted
     methodology
project management 2.0?
social project management
[project management]?
what does
project management 2.0
       look like?
small teams
smart, motivated people
limited planning
a clear vision
minimal scope
small projects
multi-skilled teams
fast pace
rapid release
alpha
beta
feedback
responsiveness
iteration
is this really so new?
but, there are
 not-so-new
alternatives...
agile
Manifesto for Agile Software Development

We are uncovering better ways of developing software by
doing it and helping others do it. Through this work we have
come to value:

Individuals and interactions over processes and tools
Working software over comprehensive documentation
Customer collaboration over contract negotiation
Responding to change over following a plan

That is, while there is value in the items on the right, we
value the items on the left more.
www.agilemanifesto.org
short development cycles,
         iteration,
  end user involvement,
 multi-disciplinary teams
compare & contrast with
‘project management 1.0’
large scale projects
top down
Gantt charts
Social Project Management
many stakeholders
escalating requirements
complex dependencies
risk registers
mammoth teams
scary/crazy budgets
horizon & beyond
    timelines
expected failure.
why do these types of
    project fail?
firstly. do they fail?
Oracle, PeopleSoft,
  SAP, Accenture,
IBM Global Services
the 1.0 ‘large scale’, top
down project approach
   fails spectacularly.
      All the time.
except, they don’t
*officially* fail. Because
 we update the Gantt
  chart as we go. We
 move the goal posts
but why?
Social Project Management
Social Project Management
traditional project
 management doesn’t
match the way we work.
war story
project management 2.0
   projects *also* fail
      all the time.
for different reasons...
usually because it just
wasn’t such a great idea.
or the implementation
was completely wrong
or the audience doesn’t
       exist yet.
but it doesn’t matter.
because they’re
 smaller and faster.
there’s less invested.
dust off.
take the learning.
    move on.
ok.
so what’s all this social
stuff got to do with it?
Social Project Management
Social Project Management
new toys
Social Project Management
Social Project Management
but, will it scale?
creating a composite
a recent war story
old principles
new principles
the take home lesson
want to share your
thoughts or experience?
         thank you :)
        leisa reichelt
       leisa.reichelt@gmail.com
         blog: disambiguity.com
      work: flow-interactive.com
image credits
Gantt Chart image:
http://www.conceptdraw.com/products/img/ScreenShots/project/gantt_chart_presentation.gif

How waterfall doesn’t fit the way we work
images taken my me, of Johnnie Moore’s presentation at Reboot 9.0 (johnniemoore.com)

Org. chart:
http://www.pipingdesigners.com/Tips/org%20chart.JPG

Happy Project Team:
http://flickr.com/photos/grazi/204789193/

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